Almost real-time AI transfer as a booth attract.

Amgen and Astrazeneca's joined forces in this booth game experience the AAAAI conference to challenge healthcare providers to solve three TSLP pathways.

Kicking off the U.S. tour in AstraZeneca's biggest booth ever to raise patient awareness of T2D & HF at major music and sporting events. Over 600 users in three days at AHA, next stop, NASCAR! Untethered tracking in using Oculus Quest development brings engaging virtual reality stories to HCPs and patients without the hassle of wires connected expensive workstations.

Virtual reality experience at medical conferences allows healthcare providers to look through the eyes of a Parkinson's patient and get a feel for how Neurogenic orthostatic hypotension (nOH) effects their lives. Experience on the Oculus Go, the experience traveled across the united states to multiple medical conferences and viewed by hundreds of medical professionals.

Facial tracking and graphics get people to interact. Medicus International New York met EMD Serono's challenge by attracting booth traffic with fresh experiences. Facial tracking triggers random thoughts over user's head while looking at their reflection in a mirror or monitor. Winner of the 2013 RX Club Award of Excellence

Unity real-time 3D gaming engine produces interactive educational content in virtual reality. Animated elements and spatial audio become memorable experiences for healthcare providers and patients.

Re-purposing static content from posters into an interactive table with a custom graphical interface gets attention. Saatchi Health Care fills the Novartis booth with health care providers at ACR

This technique can be used with the heartCam concept.

Interactive Kinect Touch Mirror for NeON FCB Healthcare scales skeletal imagery to match user's height in reflection. Mirror creates personalized experience at ACR medical conference for healthcare providers to visualize DECT scans of uric acid crystal deposits that cause gout.

Pfizer's multi-kiosk experience traveled to all major infectious disease congresses around the globe and increased booth attendance by 300% over last year. The mirror allows users to interact with objects and animation that is layered over their reflection provides a more personalized visual takeaway message. Motion detection, user height scanning, facial tracking, and touchscreen interactive Q&A captures content knowledge and basic demographic information. The booth experience was followed up with an iPad survey to capture immediate attendee responses, compiled daily online for client review. COMMUNICATOR Gold Award - Interactive Multimedia and the coveted PM360 TRAILBLAZER Award for innovation

Mathematically distorted projections on shaped surfaces add dimension to video presentations without glasses or holograms. Projectors can be driven by a host or as an intuitive interactive activity from a secondary screen or mobile device. Supertouch technology attracts crowds for GE Healthcare at RSNA in Chicago.

KOL guides you through a synaptic galaxy. Look around on your phone in VR360 https://www.youtube.com/user/MechanismDigitalNYC/videos For Virtual Reality viewers: Oculus Rift, Samsung Gear VR, mobile devices using Cardboard view 360 in YouTube App search 'Mechanism Digital".

Compelling visuals in-person, at conferences, in virtual reality, on interactive screens, tablets, mobile AR, or online with measurable metrics, play a critical role informing decision-makers and educating consumers.

Full body interface controls on-screen visuals by using head, arm & leg motions or gestures while attracting curiosity. Individual or simultaneously users can interact with information & animation collaboratively, or competitively. Graphics activities may include 2D or 3D objects within immersive environments. Supertouch technology attract crowds for GE Healthcare and Dendreon at medical conferences.

Rich visual content attracts crowds, builds brands and keeps people talking about your message. Area23/DraftFCB employs five interactive 'Minority Report' Mirror kiosks to clearly explain data from recent medical studies while compiling attendee usage metrics during the American Heart Association conference for Genentech/Roche.

One of the first Augmented Reality apps on the iTunes store in 2006 with over 50,000 downloads. Pharmaceutical sales reps grab the attention of medical professionals who don't have time to talk in person or at trade shows. AR technology for iPhone/iPad overlays anatomy and additional interactive content. Learn more:

Gestural interactions, data/studies, PDF tools, video playback, real-time CGI rendering and local network master/slave control for sales training. Abbott, with Science & Medicine, educates clients about the many powerful functions and benefits available using mobile platforms. Host iPad controls up to 200 client iPads in a single room.

Anti-Smoking PSA for Walmart Nicorette. Featuring Roller Coaster experience demonstrating how stopping smoking cigarettes can save as much in a year as taking your family on a Disney vacation.

Interactive configurator engages prospects and elevates the customer's buying experience. Realtime 3D is the first building block of retail in the Metaverse.

Large scale CGI trompe l'oeil illusions get noticed and makes tens of thousands impressions on commuters over several days. Viewers are attracted into Showtime's live event, promoting season-premiere of award winning programs, Homeland & Dexter for Showtime cable network.

Kinect technology tracks user's body to overlay 3D lungs on a vertically oriented screen.